Top 5 Wellness Apps in Bulgaria for Q1 2023

The first quarter of 2023 saw notable trends in the wellness app category in Bulgaria across both iOS and Android platforms. Here’s a detailed look at the performance of the top 5 wellness apps, based on Sensor Tower data.

Headspace: Sleep & Meditation showed a steady increase in weekly revenue, peaking at approximately $646 in late January. Weekly downloads fluctuated, with a notable rise mid-March reaching 144. Active users increased overall, starting from 483 and climbing to 645 by the end of March.

RISE: Sleep Tracker experienced varying weekly revenue, peaking at $454 in late January. Downloads saw a significant drop in early March but picked up towards the end of the month, reaching 110. Active users spiked early in the quarter, with a high of 745 in early January, then gradually declined to 435 by the end of March.

Calm maintained a stable revenue stream, with a peak of $404 in late March. Downloads saw a noticeable increase in mid-March, hitting 177. Active users remained relatively stable, hovering around 1.8K to 2K throughout the quarter.

Sleep Cycle - Tracker & Sounds showed consistent weekly revenue, with the highest being $261 in late February. Downloads displayed a steady trend with a peak of 345 in early January. Active users were robust, starting at 2.6K and peaking at 2.8K in mid-March.

Waking Up: Meditation & Wisdom had varied revenue, with a high of $270 in early January. Downloads remained low throughout the quarter. Active users saw a slight increase, starting at 84 and ending at 160 by the end of March.

For more detailed insights and trends, visit Sensor Tower.